Press & Media

WE Put the "Dig it" in Digital.

1. SHOW OVERVIEW

Third Party with Josh Silverbauer is a bi-weekly, late-night–style talk show focused on the digital marketing and tech industries. It’s a playful mix of timely industry insights, comedic segments, and engaging interviews—all packaged in a format reminiscent of classic late-night TV.

  • Broadcast Schedule: Bi-weekly from May to July (6–8 pilot episodes)
  • Format Highlights:
    • Opening sketch 
    • Monologue on industry news & trends
    • Guest interview with a leading digital/tech figure
    • Interactive games/sketches (e.g., “Explain to My Mom,” “Truth or Shitpost”)
    • Musical number or curated segment
    • Sponsor opportunities woven throughout (shout-outs, comedic jingles, prizes, and more!)

Why “Third Party”?
The show’s name riffs on marketing terminology (third-party tools, data, cookies) while signaling a fun, offbeat “party” vibe for the digital marketing community. We combine laughs with learning—and a dash of musical flair.

2. WHO IS JOSH SILVERBAUER?

Josh Silverbauer is the “singing & dancing analytics wizard.” With over a decade of experience in marketing analytics and CRO, Josh is currently the Head of Analytics & CRO at From the Future (a top-tier digital marketing agency). He’s a Philadelphia-based entrepreneur, LinkedIn influencer, musician, songwriter, and producer who merges his technical expertise with creative performance to bring data to life.

  • LinkedIn Following: 10,000+
  • Recent Post Impressions (past 7 days): ~18,000+
  • Profile Views (past 7 days): 1,000+
  • Search Appearances: ~375/week

Josh’s Unique Angle

  • Data & Creativity: He’s known for turning complex analytics concepts into entertaining, memorable presentations—sometimes in the form of original music or comedic sketches.
  • Industry Cred: He’s is highly technical and has done talks & MC’d major conferences such as MeasureSummit (main stage), Marketing Analytics Summit, Experimentation Island. 
  • High-Energy Hosting: Audiences respond to Josh’s blend of humor, real-world insights, and genuine passion for helping businesses “see the creative potential in their own data.”

3. AUDIENCE & REACH

  • Primary Audience: Digital marketers, tech entrepreneurs, eCommerce specialists, analytics professionals, and anyone curious about the evolving digital ecosystem.
  • Where Episodes Will Be Shared:
    • YouTube (Video): Main platform for full episodes
    • Audio Podcast (optional): Apple Podcasts, Spotify, or other channels
    • Social Clips: Short highlights posted on LinkedIn, Twitter, TikTok, etc.
    • Guest & Partner Networks: Each guest brings their own audience reach via social media and email newsletters.

Projected Initial Viewers per Episode
While this is a new show, Josh’s existing network plus those of early guests provide a strong foundation. Early pilot episodes are expected to reach a few thousand impressions across platforms, with growth anticipated as more episodes air and word-of-mouth spreads.

4. UNIQUE VALUE PROPOSITION (UVP)

  1. Late-Night Comedy Meets Digital Marketing
    • Think The Tonight Show–style humor blended with industry-specific insights and audience Q&A.
  2. High-Energy, Varied Segments
    • We don’t just talk about digital marketing—we turn it into fun, interactive games, comedic sketches, and even a musical number.
  3. Expert Yet Approachable
    • Josh is a recognized analytics pro who knows how to keep content accessible and entertaining, even when topics get technical.
  4. Built-In Industry Network
    • Each guest brings a strong following, plus distribution via Josh’s 10k+ LinkedIn community and multiple digital marketing groups.

5. SPONSORSHIP OPPORTUNITIES

We offer four tiers of sponsorship packages to fit a range of budgets and desired visibility. Below is a condensed summary; full details available upon request.

BRONZE PACKAGE

  • $150 per episode
  • Example Inclusions:
    • Basic Mention: One brief verbal “shout-out” from the host during monologue or mid-show.
    • Lower Third/Overlay: Sponsor logo displayed briefly.
    • Social Tag: Mention in one social post promoting the episode.

SILVER PACKAGE

  • $300 per episode
  • Example Inclusions:
    • Verbal Sponsor Credit: Mention at episode open & close.
    • Visual Integration: Logo or short brand message in transitions 1–2 times.
    • Comedic Bumper: A short, fun sponsor jingle played once.
    • Social Media Promotion: 2–3 branded posts with sponsor tagging.

GOLD PACKAGE

  • $600 per episode
  • Example Inclusions:
    • Named Segment Sponsorship (e.g., “The [Sponsor] Optimize My Sh*t Segment”).
    • Multiple Verbal Mentions: Intro, mid-roll, and sign-off.
    • Product/Service Integration: 30–60 second comedic “ad read” or demo.
    • Sponsor-Provided Giveaway/Prize: T-shirts, discount codes, etc., for guests or audience.
    • Social Media & Newsletter: Featured in all relevant promotional materials (teasers, highlight clips).

PLATINUM PACKAGE

  • $1,000+ per episode
  • Example Inclusions:
    • Title Sponsorship: “Third Party with Josh Silverbauer — Presented by [Sponsor].”
    • Custom Jingle/Sketch: A creative 15–30 second sponsor-focused bit.
    • Exclusive Category Rights (no direct competitor mentions).
    • Extended Social & Newsletter Campaign: Sponsor highlight video or behind-the-scenes clip.
    • Branded Prizes: For games, audience engagement, special promotions.

ADDITIONAL OPTIONS: 

Jingle Production 

  •  $1000 – one time cost – build and play a Jingle during the episode

Commercial 

  •  $500  – Per episode –  Play a full video commercial during the episode (up to 3 mins)

6. SHOW TIMELINE & DISTRIBUTION

  • Pilot Run: 9 Episodes (May to July 2025)
  • Release Frequency: Bi-weekly (every two weeks)
  • Recording: Early March/April,; first episode launches mid-May
  • Promotion Cadence: Each episode is promoted actively over two weeks across LinkedIn, email newsletters, and relevant social platforms.
  • Ongoing Discovery: Episodes remain on YouTube and podcast directories, allowing new viewers to discover sponsor mentions well beyond the initial airing.

7. HOW WE PROMOTE EACH EPISODE

  1. Social Media Blitz
    • Teaser videos, quote graphics, or comedic clips on LinkedIn, TikTok, Instagram & YouTube
    • Sponsorship call-outs in posts if applicable.
  2. Email Newsletters
    • Build email signups based on Josh’s followers
    • Announcement sent to Josh’s subscriber list and the guest’s list (if they opt in).
    • Sponsor is acknowledged with a logo or short tagline if included in that tier.
  3. Community & Group Sharing
    • Digital marketing Slack channels, Facebook groups, LinkedIn groups.
    • Additional cross-promotion if the sponsor has their own community.
  4. Podcast & YouTube Keywords
    • Strategic SEO/metadata for each episode to draw in the broader digital marketing/tech audience on search platforms.

8. GET INVOLVED

If you’re ready to reach a growing audience of marketers, entrepreneurs, and tech enthusiasts in a fresh, entertaining context, let’s collaborate!

  • Custom Integrations: We’re open to creative ideas (e.g., sponsor-themed games or comedic brand-forward sketches).

Contact Information

  • Email: info@joshsilverbauer.com
  • Website: www.joshsilverbauer.com
  • LinkedIn: “LinkedIn.com/in/jsilverbauer

Third Party with Josh Silverbauer injects comedic energy into digital marketing discussions. With bi-weekly episodes launching May to July, we invite sponsors who seek to:

  • Connect with a targeted digital/tech audience.
  • Stand out via memorable comedic branding.
  • Gain repeated exposure on multiple channels.

Ready to put the ‘dig it’ in digital with us? Contact us today to secure your spot as a founding sponsor or guest!

© 2025 Third Party with Josh Silverbauer. All rights reserved.

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