This week on the Third Party Show, host Josh Silverbauer is joined by special guest Drake Som, the co-founder of SiteWiz, for an in-depth discussion on the intersection of AI and conversion rate optimization (CRO).

Drake shares his journey from a recent Carnegie Mellon graduate to an AI entrepreneur who has gathered insights from over 500 CRO professionals.

The episode kicks off with a humorous news segment, followed by a fascinating conversation with Drake about the practical applications of AI in making websites more user-friendly and effective.

They explore the nuances of data-driven decision-making, the future of experimentation, and the importance of keeping the human element in the loop.

Get ready for some fun with our game segment, “AI or NayI,” where Josh challenges Drake to distinguish between quotes generated by artificial intelligence and those from real people. The show also features two original musical numbers, including a glam rock anthem for SiteWiz created by AI.

Drake offers valuable advice for students and aspiring professionals looking to get into the AI and experimentation field, emphasizing the power of networking and continuous learning.

Tune in for a lively and insightful episode packed with expert knowledge, entertaining games, and catchy tunes! And shout out to our sponsors – ‪@PiwikPro‬ !

0:00 – Cold Open

0:40 – Third Party Show Intro

1:19 – Welcome to the Third Party Show!

1:40 – The News

3:24 – Guest: Drake Som of SiteWiz

4:14 – How Drake Got into AI 5:25 – Drake on interviewing 500 CROs

6:42 – Trusting AI in Experimentation

8:23 – What is SiteWiz?

10:00 – Advice for Students Interested in AI/CRO

12:47 – Game: “AI or NayI”

15:43 – Musical Performance: “With AI”

20:17 – Game: “What It Taught Me About B2B Sales”

21:50 – AI-Generated Song for SiteWiz

25:22 – Drake’s Final Thoughts & Plugs

27:08 – Show Wrap-up & Sponsor Thanks